Strategic Management Awareness and Change,
10th Edition

Part I. Understanding strategy and strategic management
1. What is strategy and who is involved?
2. The business model and the revenue model
3. Strategic purpose

Part II. Analysis and positioning
4. The business environment and strategy
5. Resource-led strategy
6. The dynamics of competition

Part III. Strategy development
7. Introducing culture and values
8. Creating and formulating strategy: alternatives, evaluation
and choice
9. Strategic planning
10. Strategic leadership and intrapreneurship: towards
visionary leadership?

Part IV. Strategic growth issues
11. Strategic control and measuring success
12. Strategic growth: domestic and/or international?
13. Failure, consolidation and recovery strategies

Part V. Strategy implementation and strategic management
14. Strategy implementation and structure
15. Leading change
16. Managing strategy in the organization
17. The strategically resilient organization

Glossary
Credits
Index

• John Thompson

  John Thompson is Emeritus Professor of Entrepreneurship at the University of Huddersfield and a Visiting Professor of Social Entrepreneurship at Anglia Ruskin University. He has previously been a Visiting Professor in Australia, New Zealand and Finland. He is a member of the Executive Committee of The Case Centre and works with a number of other charities. His published work spans both strategy and entrepreneurship, and in 2009 he received the Queen’s Award for Enterprise Promotion.

• Jonathan M. Scott

  Jonathan M. Scott is Senior Lecturer in Innovation and Strategy at the University of Waikato, Tauranga, New Zealand. He has been a visiting Research Fellow at the University of Turku, Finland and at Waikato Management School, New Zealand. His research interests include access to finance for SMEs, and he has published a number of articles in leading academic journals.

• Frank Martin

  Frank Martin has over 25 years' experience teaching business strategy and entrepreneurship principally at the University of Stirling where he held the position of Senior Teaching Fellow in Entrepreneurship in Business and Organization. In addition, he has held the position of a Senior Honorary Research Fellow at the Adam Smith Business School at the University of Glasgow and a senior external examiner in business strategy at Henley Business School.

• A wide range of fully updated cases featuring well-known brands such as Asos and Boohoo, Netflix and Spotify, Nespresso and Lego, which students can easily relate to and gain valuable insight.

• In light of world events since 2020, the authors take a fresh look at strategic resilience and help students to understand how to stay ahead of the strategic game in the 21st century.

• Engaging new and revised case studies illustrate key points and help students to gain a deeper appreciation of how strategy is practised by different organizations in a range of sectors and countries, including one on the COVID-19 vaccination programme.

• New content introduces the ‘culture circle’, the topic of ‘noise’ and its impact on decisions, as well as ‘strategic break points’ to ensure students understand the latest thinking.

• The accompanying, updated MindTap features a wide range of assignments and practice tests as well as scenario-based questions and video cases.

• Research Snapshots provide an introduction to some of the most recent journal articles in strategic management, ensuring students are up to date with the latest developments in this ever-changing field.

• Uses the proven ‘analysis, choice, implementation’ model to equip students with a thorough grounding in strategic management.

• Provides contemporary examples from high-profile organizations to help students learn why a particular strategy or tactic is chosen and implemented.

• Critical Reflection features challenge topical debates on key theories, giving students the tools to evaluate these concepts.

• This title is available with MindTap, a flexible online learning solution that provides you with all the tools students need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.

• A fully updated companion website is available to support you including PowerPoint slides, Instructor Manual, and a Cognero Test Bank.

Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.